ITV Lorraine
ITV Lorraine
When ITV moved its daytime programming to The Hospital Club Jago Design was tasked with creating a studio set that could accommodate three distinct programmes broadcast between 9:30 a.m. and 1:30 p.m.
The Lorraine set utilises high-resolution LED screens to create virtual set extensions, enhancing the sense of scale and visual depth. These screens are complemented by tracking displays and mobile scenic shelving, which work together to form a layered background that reinforces the programme’s distinctive brand palette. The furniture features gentle, flowing curves that reflect the warm, welcoming nature of the show, while also being designed for easy movement and storage, enabling rapid reconfiguration and resetting between programmes.
