ITV News
ITV News
As part of ITV’s rebrand, we were approached to redesign the channel’s News and Current Affairs sets.
Our design team created concepts for a central high definition VR studio, home for the Lunchtime, Evening and London News output. The main set carefully reflects the ITV News brand whilst delivering a virtual technological hub for incoming news. Our designers oversaw the construction of the physical elements of scenery and worked closely with the ITN team who delivered the virtual environment.